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BolderImage Web Strategist
07/11/08


Mike Sula - Chicago Web StrategistHello! My name is Mike Sula and I politely ask for a minute of your time to introduce myself and let you know of the new role I am filling here with BolderImage and how it may benefit your organization. I specialize in web strategy; primarily in Search Engine Optimization and Search Engine Marketing. What this means to your organization is that I develop strategies to increase traffic and more importantly, increase business activity and success through your website. You have already invested in a custom designed and professional website and my goal is to create strategies that maximize your online potential with your target audience.
                   
There are many components that we can examine and enhance to make your website rank higher in search engines such as Google, Yahoo, MSN, and others. Please review the list below that contains some of the main areas we can focus on to increase the effectiveness of your website:

  • Web Content
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  • Keyword Density (analysis specific to your  webpage)
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  • Linking (how many reputable sites link to your  site)
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  • Design strategies
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  • Pay Per Click Campaigns (Search Engine Marketing)
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  • Viral Marketing Campaigns (Creative ideas spreading "word of mouth" about your organization)
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The bottom line is that you might have a very well designed website, but if it is difficult to find your site or navigate to the pages you want visitors to see, there is potential being missed. In many cases, adjustments can be made that will capture the maximum amount of visitors pertinent to your organization. We want to make your website as effective as possible. Please feel free to contact us via the website or call me at (630) 279-4000 ex. 41. I would be happy to chat further and answer any questions you may have.

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